Key Takeaways

• Balm cleansers are nourishing, oil-based formulas that melt into the skin to remove makeup, sunscreen, and impurities without stripping.
• Apply balm cleansers to dry skin, massage gently, emulsify with water, and rinse, follow with a second cleanser if needed.
• Best suited for dry, sensitive, or makeup-wearing skin types, though all skin types can benefit when used as part of a double cleanse.

A truly effective skincare routine begins with the right cleanse. At Shape Clinic, we know the importance of starting with products that not only remove impurities but also respect your skin’s natural balance. Balm cleansers are one of the most indulgent yet effective ways to achieve this. If you’ve ever wondered what is a balm cleanser or how to use balm cleanser correctly, this guide will take you through everything you need to know, while highlighting some of the premium brands we recommend and stock at Shape Clinic.

What Is a Balm Cleanser?

A balm cleanser is a solid, oil-based formula that melts into the skin when massaged. Unlike some foaming cleansers that can strip away natural oils, balm cleansers provide a nourishing cleanse that’s ideal for removing SPF, makeup, and environmental pollutants.

One example is the Universkin O Cleanser, a gentle balm-like formula enriched with omegas and soothing active ingredients. It provides a nourishing cleanse, making it particularly suitable for dry or sensitive complexions. Similarly, SkinCeuticals Gentle Cleanser offers a mild cream-to-balm texture that’s loved for its ability to clean without irritation.

So, what is balm cleanser compared to a standard wash? It’s a richer, more replenishing option that supports the skin barrier while delivering an effective cleanse.

How to Use a Balm Cleanser

If you’ve searched how to use cleanser balm or how to use balm cleanser, here’s our expert-approved method:

1. Start with dry skin. Scoop out a small amount of balm cleanser 
2. Warm between fingers. This allows the product to melt into an oil for easy application.
3. Massage in circular motions. Apply to a dry skin and work in with gentle massage. 
4. Add water to emulsify. As the balm transforms into a light milk, it lifts impurities away.
5. Rinse thoroughly. Use lukewarm water or a soft cloth for best results.
6. Double cleanse (optional). Follow with a gel or foam cleanser such as SkinCeuticals Simply Clean.

Are Cleansing Balms and Oil Cleansers the Same?

A common question is: are cleansing balms the same as oil cleansers? The short answer: they’re similar but not identical.

Both rely on oils to dissolve impurities, but texture sets them apart. Balm cleansers start as a semi-solid balm that melts into a milky oil when applied, while oil cleansers are liquid from the start. This can make balm cleansers easier to handle, good for travel, and often more nourishing.

So if you’re asking is a cleansing balm the same as an oil cleanser, the answer is: not exactly. Balm cleansers give a richer experience, while oil cleansers may feel lighter.

Who Should Use a Balm Cleanser?

Balm cleansers suit most skin types (except oily/acne)  but are particularly effective for:

• Dry or dehydrated skin. Use a hydrating follow-up like SkinCeuticals Triple Lipid Restore 2:4:2 after cleansing.
• Sensitive or compromised skin. Universkin O Cleanser is tailored for delicate, reactive skin.
• Makeup wearers. Balm cleansers excel at dissolving long-wear and waterproof products.

Expert Tips for Best Results

Use balm cleansers in the evening as your first step.

• Pair with targeted serums in the evening, such as SkinBetter Science AlphaRet for enhanced results.
• Finish with a barrier supporting moisturiser such as SkinBetter Science Trio Rebalancing Moisturiser.
• Always apply SPF in the morning. Shape Clinic recommends Airyday sunscreens for daily use

Shop with Shape Clinic for Medical Grade Skincare Products

If you’ve been asking how to use balm cleanser or wondering are cleansing balms and oil cleansers the same, the key is to choose a product that suits your skin’s needs. Balm cleansers are effective, gentle, and nourishing, making them an essential step in any evening skincare routine.

At Shape Clinic, we proudly stock world-leading brands such as Universkin, SkinCeuticals, SkinBetter Science, Airyday, Medipeau and TR Pro+. Each is hand-selected by our specialists to deliver visible, long-term results.

Explore our collection of balm cleansers and medical-grade skincare today at Shape Clinic, and discover how the right cleanse can transform your skin.